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Broad knowledge of both qualitative and quantitative research techniques.
Extensive experience designing and managing studies from proposal to presentation.
Expert moderating skills developed over 25 years of conducting focus groups and interviews with respondents of all kinds.
Marketing perspective - translating consumer insight into actionable recommendations.
Ability to communicate with people on "both sides of the mirror" - clients as well as consumers.
Undestanding of what it takes to meet the needs of clients in a timely and thorough manner.

Special areas of expertise